Growth
Marketing attribution
Measure every offline, digital, partner and referral source.
₹8.4 L
Campaign spend
August to date
1,248
Attributed leads
96% identified
₹1,284
Cost / qualified lead
-8% vs July
62
Attributed bookings
₹48.2 Cr value
Full-funnel attribution
Lead & booking performance
1,200
900
600
300
0
Qualified leads
Bookings × 10
Channel matrix
Source performance
| Channel | Leads | Qualified CPA | Site visits | Visit conversion | Bookings | Health |
|---|---|---|---|---|---|---|
| Meta Ads | 428 | ₹1,184 | 42 | 9.8% | 18 | 88 |
| Google Search | 316 | ₹1,426 | 31 | 9.8% | 14 | 91 |
| Channel Partners | 241 | ₹2,088 | 24 | 10.0% | 12 | 79 |
| Walk-in | 184 | ₹640 | 18 | 9.8% | 10 | 74 |
| Referral | 79 | ₹820 | 10 | 12.7% | 8 | 84 |